Rubik’s patent update : Rubik’s wins its biggest legal case yet!


VIEW ITEM The Rubik’s cube just won the right to European Union trademark protection, fending off a challenge from Simba a German toy maker that had applied an EU trademark in 2006 for the non-color representation of the cube. (see <a href=" you can try this out.html”>Bloomberg article here) The European General Court dismissed Simba Toys action in its entirety, …

The Rubik’s Cube included in the Economist campaign


The Economist Ad campaign featuring the Rubik’s Cube – via AdAge   The Rubik’s Cube in The Economist print campaign in the US As part of its new campaign to gain subscribers in the US, The Economist’s agency  DDBO New York is using the Rubik’s Cube to convey their campaign message “Get a world view”. This use is especially clever as it …

The Rubik’s Cube featured on Google!


  Google celebrates Rubik’s 40th anniversary by allowing millions to solve the Cube on its homepage   In case you missed it, Google recently published an interactive Rubik’s Cube doodle on its homepage. The doodle (link below) allowed users from around the world to take on the challenge of solving the Cube and post their best time online. Try the …

Inspiring video by Google- A question waiting to be answered


Google has released a new inspiring video about the Rubik’s Cube invention, aimed towards young generations

How HSBC chose the Rubik’s Twist


This year, HSBC has selected our Rubik’s Twist to be given during seminars, in order to communicate their global/international bank positioning.

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